Wednesday, March 21, 2012

fairey



It’s always interesting to me to see fantastic pieces of design being brought to the forefront of social issues as was the case for Shepherd Fairy’s Hope poster. Speaking strictly as an appreciator of art, it’s a striking piece that I believe instills confidence, security and unity. Whether intentional or not, the use of red and blue, the colours of the two opposing political parties, is appreciated by me who is a Canadian and remembers that no matter his political affiliation, Obama is the president of the entire United States, and not just the Democrats.

This poster stirred up a lot of controversy for many reasons both good and bad, but the important thing is that it got people talking about the effectiveness and power of design, which I appreciate.

Here is a letter of thanks Obama sent to Fairy after he eventually did win the election:

I would like to thank you for using your talent in support of my campaign. The political messages involved in your work have encouraged Americans to believe they can change the status-quo. Your images have a profound effect on people, whether seen in a gallery or on a stop sign. I am privileged to be a part of your artwork and proud to have your support. I wish you continued success and creativity.– Barack Obama, February 22, 2008

I think that shepard fairy is an incredibly influential and amazingly socially conscious designer who strives to make a difference. Considering his work with the Kony initiative (whatever your opinion on the matter may be) he is one who is willing to step up and let his voice be heard, which in a field of professionals who's primary function is to communicate effectively, i find that extremely admirable.


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